Bench Notes

When you decide to start selling jewelry online, one of the first questions you will run into is this.

Where should you actually sell your work?

There are dozens of platforms out there, but most jewelry makers end up choosing between three main options.

Etsy
Shopify
WordPress with WooCommerce

Each one can work beautifully. The right choice depends on your business goals, your budget, and how much control you want over your shop.

In this post, we are going to look at how these platforms compare when it comes to control, fees, scalability, and branding so you can decide which direction makes the most sense for your jewelry business.

If you make jewelry and have ever considered selling online, you have probably run into the same wall many makers hit.

Where do you even start?

The internet is full of advice on building websites, but most of it is written for technical people or larger businesses.  Handmade jewelers have different needs. Many of us are working from a kitchen table or a small, spare room. We want something affordable, flexible, and simple enough to manage without needing a developer.

That is exactly why we are creating this series.